CLASS SEVEN: PRESENTATION Objectives • Understand the presentation session and the connection to your Venture Canvas details. Sample Video https://youtu.be/u0HQ1durW-Y Key Concepts Additional Resources

CLASS SEVEN: SALES STRATEGY Objectives • Develop & refine your mission statement Sample Video https://youtu.be/sBStMYzJxkM Key Concepts • Sales approaches • Qualifying a buyer • Online or retail store sales • Relationship and in-person sales • Body language Additional Resources

CLASS SEVEN: MARKETING STRATEGY Objectives • Further develop and specify your customers and competition to develop a successful marketing strategy Sample Video https://youtu.be/OOGE1fmoD78 Key Concepts • Review your customer segments and challenge your answers • Customer motivation • Pricing • 5 P’s of marketing – Product, Price, Place, Position, Promotion • SMART goals: Specific, Measurable,

CLASS SEVEN: PIVOT OVERVIEW Objectives • Analyze your venture prototype to determine if you need to refine your product or your strategy. Sample Video https://youtu.be/fcYp-HzvMD0 Key Concepts • Once you get through the Build-Measure-Learn stage, you will need to make a decision to Pivot or Persevere • Pivoting is repurposing what you have built so